The affordable five-door four-passenger 1997 Plymouth Pronto concept
sedan was, according to John Herlitz (VP of Product Design) "another
clever response to Plymouth’s calling for unique, affordable
transportation...Before setting out to create Pronto, we gathered
guidelines and specs for designing traditional four-passenger sedans.
Once we studied all of this information, we threw it out and built a new
vehicle from the ground up for our next generation."
Pronto had a
spacious interior, roll-back fabric roof, and distinctive stand-alone
bumpers. Its tall architecture seats passengers higher within the
vehicle and gives them more of a command-of-the-road feeling. Styling
was "New Plymouth:" "Much in the same fashion that we seasoned the Dodge
brand with Viper cues, we will seek opportunities to season the
Plymouth brand with Prowler cues," said Chrysler VP Walling. (This would
lead to the PT Cruiser.)
Body panels would be made of
Acrylonitrile/Styrene/Acrylate (ASA) plastic and have a single molded-in
color which would simplify assembly and eliminate the painting process.
The exterior would also feature stand-alone, blow-molded front and rear
bumpers which, along with plastic trim, offer two molded-in color
options compatible with interior trim.
Source: Internet
